Your Favorite Super Bowl XL Commercials

03sxt · Post by **03sxt** » Sun Feb 05, 2006 6:46 pm

Since I'm sure a few of you are going to be watching the Super Bowl, I wanted to get some opinions from you guys (and gals) about your favorite Super Bowl commercials. It's crazy, I've read somewhere that 31% of the Super Bowl watchers watch the game mainly for the commercials... And wow does ABC make some big bucks off of advertisers:

CNN Money wrote:Sources have said that Walt Disney (Research)-owned ABC, which will be airing Super Bowl XL, is charging an average of $2.5 million for a 30-second spot, a new record, and that more than 90 percent of the available time has been sold.

Burger King, which has run several humorous --or creepy, depending on your point of view -- ads throughout the NFL season featuring the King spliced into highlights of actual football games, will be running a 60-second spot. It is the first time Burger King has advertised in the Super Bowl in eleven years, according to the company.

In addition, some smaller companies that advertised for the first time last year, CareerBuilder.com, Emerald Nuts and Ameriquest Mortgage, have said they will be back.

Tim Calkins, a professor of marketing at Northwestern University's Kellogg School of Management, said the Super Bowl continues to attract top companies, in spite of the Olympics. He says it's a rare event: a time when approximately 90 million people will be paying close attention to the commercials, even if they don't care about the game.

"The Super Bowl still has the biggest media impact. It's a one-shot reach everybody type of event," said Calkins. "A lot of people watch the Super Bowl just for the advertising. People don't watch the Olympics that way."

Sorry for the long post, but I thought it was interesting!

Now let's discuss those hilarious commercials!

ilpadrino · Post by **ilpadrino** » Sun Feb 05, 2006 8:24 pm

i can't stand the commercials. Well, not really, I just dislike the fact that some people look forward to the commercials more than the game. But I know that's the casual fan (there are a couple of people like that here--we always have a huge party for the Super Bowl).

So far, the commercial that sticks out the most (since those casual fans cry if we wanna change the station) is the beer one where the guy is being chased by the bear. He offers the beer to calm the bear down and then you see his friend come running through and takes the beer. That was funny. Another beer one where the guy tackles the girl. I forget what it is. The line was, "You were open, but now you're closed."

p8ntballah413 · Post by **p8ntballah413** » Sun Feb 05, 2006 10:41 pm

I loved the FedEx one with the cavemen, that was funny as hell. and i also liked the first careerbuilder.com one, with the "sales are up" and they have the party. those two were my absolute favorites, the one with the revolving fridge for bud was pretty funny too IMO

2002srt4 · Post by **2002srt4** » Mon Feb 06, 2006 6:41 am

I really wasn't impressed by the game so the commercials were actually a relief. Worst superbowl ever.....

As far as the commercials go, the sheep streaking through the horses football game gets my vote.

Frizbe · Post by **Frizbe** » Mon Feb 06, 2006 10:16 am

I liked Sprints "Crime Deturent" one that one was funny.

SILVER-ES · Post by **SILVER-ES** » Mon Feb 06, 2006 1:59 pm

linkin18t wrote:I liked Sprints "Crime Deturent" one that one was funny.

That and the Budweiser ads were my favorite.

Floyd · Post by **Floyd** » Mon Feb 06, 2006 2:49 pm

i liked the revolving bud commercial.
That was good stuff.

"Guys hurry up, the magic fridge is back!"

and in case you wanna see all the commercials again go here: http://sports.aol.com/nfl/superbowlads

Post by **Diablo0** » Mon Feb 06, 2006 3:54 pm

ALL HAIL THE MAGIC FRIDGE!!!!

But I like the Sprint Crime Deturent "go ahead and try and take my wallet"

The office one where the guy hid bud lights in the office haha... that was funny where the dude punched his fist through the wall to grab the beer.

quicksilvr · Post by **quicksilvr** » Mon Feb 06, 2006 5:20 pm

FedEx caveman, all the Budwieser ones, and the Ameriquest "don't judge too quickly" one with the doctors using the paddles to kill the fly..

And also the Sprint try to take me wallet one. The game wasn't half bad, just the first half was slow. Burger Kings commercial was horrible imo, I couldn't beleive that wasted a 60 second spot with that.